Predicting Financial Access

The recent increase in user-generated content and social media adoption in developing countries offers an unprecedented opportunity to better understand the accessibility and spatial distribution of financial services in sub-Saharan Africa. Financial inclusion has been identified as a priority by multiple agencies in the region and on-the-ground efforts are currently underway to identify previously unknown financial access points in numerous developing African countries. Existing techniques for estimating the location of these access points rely on spatial analysis of often outdated or unsuitable publicly available datasets such as population density, road networks, etc., as well as expensive and time consuming surveys of locals in the region.